The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
-
Discipline
All
- All
- Branded Entertainment
- Design
- Direct Marketing
- Film
- Out of Home
Award
-
Award
All
- All
- Bronze Pencil
- Merit
#
One Show
Rankings
General Motors
Client
Title
Category
Award
Points
Sopranos
Agency: Commonwealth//McCann / Detroit + MPC / Los Angeles + Work Editorial / Los Angeles + Park Pictures / Los Angeles
Client: Chevrolet
Category: Brand Partnerships
Points: 9.00
Signs From Beyond
Agency: Commonwealth//McCann / Mexico City
Client: General Motors / Chevrolet
Category: Experiential & Installations / Brand Installations
Points: 3.00
Walter the Cat
Agency: Commonwealth//McCann / Detroit + Mackcut / New York + The Mill / Los Angeles + O Positive / Los Angeles
Client: Chevrolet
Category: Online Films & Video / Long Form - Single
Points: 3.00
Walter the Cat Series
Agency: Commonwealth//McCann / Detroit + Hitch Co. Technologies, Inc / Los Angeles + O Positive / Los Angeles + Mackcut / New York
Client: Chevrolet
Category: Television & VOD / Long Form - Series
Points: 3.00
Lost Roads
Agency: Commonwealth//McCann / Bogota
Client: General Motors / Chevrolet
Category: Television & VOD / Long Form - Single
Points: 3.00
Walter in the Winter
Agency: Commonwealth//McCann / Detroit + Hitch Co. Technologies, Inc / Los Angeles + The Mill / Los Angeles + O Positive / Los Angeles
Client: Chevrolet
Category: Television & VOD / Long Form - Single
Points: 3.00
Signs From Beyond
Agency: Commonwealth//McCann / Mexico City
Client: General Motors / Chevrolet
Category: Non-traditional & Guerrilla Marketing
Points: 3.00
OnStar Crisis Mode
Agency: Campbell Ewald / Detroit + OnStar / Detroit
Client: General Motors / OnStar
Category: Use of Smart Devices & Voice Assistants
Points: 3.00
Signs From Beyond
Agency: Commonwealth//McCann / Mexico City
Client: General Motors / Chevrolet
Category: Out of Home / Brand Installations
Points: 3.00
Lost Roads
Agency: Commonwealth//McCann / Bogota
Client: General Motors / Chevrolet
Category: Full Length Video / Single or Series / Episodic
Points: 3.00